Ambling Turtle
• Brand Identity • Content •
Capturing the Essence of Heritage at Ambling Turtle
At the heart of Katong's rich tapestry lies Ambling Turtle, a name that marries leisurely charm with a nod to a bygone era of sea turtles. Our creative journey with them paid tribute to this distinctive local heritage.
In crafting their logo, we wove the elegance of a turtle into the intricate patterns of a Peranakan-style tile, encapsulating both heritage and tranquility in one emblematic design. Our collaboration flourished beyond logo creation; we shot beautiful photographs of the items on their menu as well as the cafe’s interior which were used for their launch.
Our lenses also captured more than just images; they told stories. From the vibrant allure of their dishes and drinks to the inviting ambiance of their interiors, our photography brought the Ambling Turtle experience to life. This visual storytelling, crafted with brilliant art direction, was so resonant that it led to a continued partnership for further food and drinks photography, alongside ongoing social media content development.